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  • Contextual advertising

interesting research and useful materials – ppc.world

The pre-holiday season is a special time for everyone, including advertising professionals. User behavior and demand for various goods and services are changing. To make it easier for you to…
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  • 7 min
  • Contextual advertising

Teaching materials for January-February 2019. Volume 15 – ppc.world

Research: How users choose smartphones and cosmetics, what affects the choice of cars and electronics, how customer behavior changes with age, and how to stimulate sales of clothing in Russia.…
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  • 3 min
  • Contextual advertising

Training materials for May-June 2019. Issue 17 – ppc.world

Research: how users choose cars and real estate, use voice assistants; development of the e-commerce market and the specifics of the young generation’s purchasing behavior Life hacks: what you need…
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  • 3 min
  • SEO

Increase CR and decrease CPL by 2 times: contextual advertising of a website for the wholesale trade of packaging materials

The author of the article: Evgeniya Dronova,specialist in contextual advertising company SEO.RU About client and subject The site belongs to a company that is engaged in the wholesale of packaging…
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